Privacy Policy

The Nashville Lions Cage Privacy Policy

Effective Date: January 26, 2026

Last Updated: October 14, 2026

1. Overview

This Privacy Policy describes how The Nashville Lions Cage LLC (“we,” “us,” or “our”) collects, uses, and protects information through our websites, our mobile applications for iOS and Android (including “The Lions Cage: Home Run Derby”), and related services (collectively, the “Services”).

2. Information We Collect

A. Account Information

If you create an account, we may collect:

Email address (or, when you use Apple Sign-In, an Apple-relay email if you choose to hide your email)
Your email address is stored privately and is never shown to other players.
Username and display name
Authentication method (email, Apple Sign-In, or Google Sign-In)
Profile photo, if you add one. It is stored only on your device and is never uploaded to us.

B. Gameplay and App Data

We may collect:

Game scores and performance data (including daily and all-time high scores)
Leaderboard participation status and, if you opt in, your username and scores for display on leaderboards
Locked daily high scores and related timestamps when you use “Lock & Share”
App usage events and timestamps

C. Website and Purchase Data

If you interact with our website or purchase merchandise, we may collect contact information, order and transaction details, and customer support communications.

D. Usage and Technical Data

We may collect device and operating system information, app version and identifier, browser information, general usage analytics, and crash and performance reports. On our website, this includes the pages you visit, the website or link that referred you, actions you take (such as clicking to book, call, email, or download our apps, and submitting a form), and approximate location (city level) derived from your IP address, collected using cookies and similar technologies.

E. Marketing Preferences

If you opt in, we collect marketing communication preferences and opt-in/opt-out timestamps.

F. Moderation and Safety

To keep the Services safe and enforce our terms, we may collect and process reports you submit about other users and account or username status related to moderation.

3. How We Use Information

We use information to provide and operate the Services; process transactions and fulfill orders; enable account features, leaderboards, and daily score lock & share; display leaderboards when you opt in; moderate content and respond to reports and abuse; send marketing communications only if you have opted in; improve performance, security, and reliability; and comply with legal obligations.

4. Third-Party Services

We use third-party services to support our Services, including Firebase Authentication, Firebase Firestore, Firebase Analytics, Firebase Crashlytics, Google Analytics (including Google Signals), the Meta Pixel and Meta Conversions API, Microsoft Clarity, Shopify, Apple Sign-In, Google Sign-In, and payment processors. These providers process data in accordance with their own privacy policies.

5. Website Analytics, Cookies, and Advertising

This section applies to our website (thelionscage.com). Our mobile apps do not use the Meta Pixel, Google Signals, or Microsoft Clarity.

Google Analytics. We use Google Analytics to understand how visitors use our website. With Google Signals enabled, Google may associate website activity with Google accounts of visitors who have turned on ad personalization, which lets us see aggregated, cross-device reports. We only receive aggregated reports and do not see who you are. Learn more at policies.google.com/technologies/partner-sites.
Meta Pixel and Conversions API. We use Meta’s tools to measure and improve our advertising on Facebook and Instagram and to show ads to people who have visited our website. We share with Meta the pages you view and the actions you take on our website (such as booking, contact, and app-download clicks, and form submissions), along with technical information such as your IP address and browser. If you give us your email address or phone number (for example, in a form or at checkout), we may also send it to Meta in hashed (encrypted) form so Meta can match the activity to an account. Learn more at facebook.com/privacy/policy.
Microsoft Clarity. We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay (recordings of clicks, scrolls, and mouse movement), to improve our website and for advertising. Text you type into forms is masked. Website usage data is captured using first- and third-party cookies and other tracking technologies to determine the popularity of pages and online activity, and is also used for site optimization, fraud and security purposes. For more about how Microsoft collects and uses your data, see the Microsoft Privacy Statement.
Your choices. You can manage cookies through your browser settings and any cookie preferences offered on our website. You can control ad personalization at adssettings.google.com and in your Facebook/Instagram ad preferences, and you can opt out of Google Analytics with the Google Analytics opt-out browser add-on. Where required by law, we honor Global Privacy Control browser signals. To opt out of the sharing described in this section, use our Your Privacy Choices page or email contact@thelionscage.com.

6. Data Sharing

We do not sell personal information for money. As described in Section 5, we share limited website activity with Google and Meta for analytics and advertising; under some state laws this may be considered “sharing” or a “sale,” and you can opt out as described above. We may also share information with service providers necessary to operate the Services, when you use in-app sharing, to comply with legal obligations or valid legal process, or to protect the rights, safety, and integrity of our users and the Services.

7. Data Retention

We keep account and gameplay data while your account is active. When you delete your account in the app (ACCOUNT → ACCOUNT SETTINGS → DELETE PROFILE), your account, email, username, scores and preferences are deleted right away. If you email contact@thelionscage.com instead, we delete them within 30 days. Usage analytics are kept for up to 14 months and crash reports for up to 90 days; neither is linked to your name or email. Data shared with Meta is retained according to Meta’s data policy. Reports you submit about other users are kept for up to 1 year for moderation. Order and payment records are kept as long as tax and accounting law requires. Step-by-step deletion instructions: https://the-lions-cage.web.app/delete-account

8. Your Rights and Choices

You may use portions of the Services without creating an account where offered, opt out of marketing communications and of website advertising cookies at any time (see Section 5), and request access to or deletion of your personal information. Requests may be submitted to contact@thelionscage.com.

9. Children’s Privacy

The Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. Our mobile apps may be subject to age ratings on the Apple App Store and Google Play Store; we do not allow use of the Services in violation of those ratings or applicable law.

10. Security

Data is encrypted in transit (HTTPS/TLS) and stored with Google Firebase, which encrypts data at rest. Access to player data is limited to authorized staff. No system is completely secure, and we cannot guarantee absolute security.

11. Changes To This Policy

We may update this Privacy Policy periodically. Updated versions will be posted with a revised “Last updated” date. Continued use of the Services after changes constitutes acceptance of the updated policy.